Small Business Website Advocate
I excel at customer service; my work ethic and a strong focus on the needs of my customers are why I’m a cut above the average design company. It’s personal for me. There are pitfalls and dangers in the Wild World of the Web that most designers don’t guide you around, but I do. Your time is better spent supporting your business, not figuring out how to use free templates or do-it-yourself website options. When creating an online presence, or reaching out to customers, I feel that your time and money are wasted unless your content is meeting the right purpose and reaching the right people. Function is greater than form. Measuring and analytics should be part of your strategy.
My Philosophy
I do more than just build an online business card. I approach website design with strategies to help small business owners get past the “blank canvas” of what to put online. More small businesses would have great websites if “how do I start?!” didn’t prevent many of them from starting or improving their content. Products and services that allow businesses to build “free” online content come with many hidden costs and a lack of customization. Professionals understand how to protect you from security vulnerabilities and back up your site to preserve your investment. We know how to set up tools to measure how effective website content is. We stay on top of industry trends and tools. PCS Creative Services is dedicated to answering questions. I ask important questions I think customers should consider. I make sure the money and the time they invest in a website is worth it. I include the basic building blocks to support Web, email, social media, and graphics needs in a professional and affordable manner. Websites should be a beneficial business tool, not a necessary evil.
My Passion
I love web design. I love Utah small businesses. Together, we make your website a business tool, not just an online business card. I will help you tell your story, with high quality themes and plugins, for a website that converts.
I primarily work with small business owners in the state of Utah, but I will do projects outside the state by direct referral. If you are a start-up, I can give you some initial consultation and recommended resources.
The goals of effective web design are simple: know why you have a website, who your site is meant to serve, what you offer, and why you are the right choice for your perfect customer. You have a passion and a vision, your website should help you share it.
I’ve worked for small businesses, mentored small business owners, and lived my own small business challenges. I not only design, I problem-solve. I make things easy for my clients because, “Easy things get done.”
Paula Sageser
Owner and Web Designer
I began with a degree in Organizational Communications from the University of Utah, but I embraced the amazing communications tools and opportunities presented by the Internet. I love to learn about new technologies and share my knowledge with others. Effective communication combined with visual creativity is why I love web design.
I want to pay-it-forward which is why I volunteer in my local community serving women business owners in the Utah Women’s Networking Group as an ambassador. I support the efforts of professional women and women business owners in Utah. I have served on the board and as a certified mentor for SCORE, with subject matter expertise in social media, email marketing, and web content. I am a local expert speaker and provide training seminars for businesses in online digital marketing.